Milkify Net Worth, What is Milkify? Know All the Details
by A Maria
Updated Apr 08, 2023
What is Milkify?
Milkify is a breast milk freeze-drying service that is certified to convert breast milk into freeze-dried breast milk powder while preserving beneficial bacteria. To use Milkify, a customer is provided with a shipping kit that includes a special bag for storing the milk. The bag has a unique ID and the customer's name for identification. The freeze-drying process removes water from the milk without affecting its nutritional quality. The frozen milk is then stored in SafeDry Lyophilization pouches, ready to be shipped to the customer. The resulting breast milk powder is shelf-stable, convenient, and has a lifespan of approximately 3 years. The process of converting breast milk into freeze-dried milk involves three main steps: ultra-low freezing, deep vacuum, and sublimation.
Milkify Net Worth
Although Milkify may not have seemed like a typical Shark Tank product, appearing on the show has given the company a significant boost in exposure. As a result, the company is expected to receive a surge in bookings over the next week, which could lead to challenges in meeting customer demand. Despite being a young startup, Milkify has already received a 5-star average rating from 140 reviews on Google and has grown to employ 10 full-time staff members. With an estimated valuation of $2.1 million, the company has a promising future, but only time will tell if it can maintain consistent profitability. Other baby products that have been featured on Shark Tank, such as Hatch Baby, have become hugely successful, providing a positive outlook for Milkify's future.
Founders of Milkify
Berkley Luck and Pedro Silva, a couple from Houston, Texas, are the driving force behind this business. Berkley holds a Ph.D. in Medicine from Baylor College of Medicine, while Pedro has a Bachelor's degree in Economics from Rice University. Prior to launching their business, Berkley worked as a consultant at Solarea Bio, and Pedro was a web developer before becoming an investment banker at JP Morgan. He also served as Assistant Vice President of EIG Global Energy Partners for five years.
The Idea Behind Forming Milkify
While pursuing her Ph.D. in medicine, Berkley Luck encountered a colleague who had difficulty preserving her breast milk. Being knowledgeable in probiotics, she became inspired to create a solution that would conserve the beneficial bacteria in mother's milk. By utilizing a freeze-dryer, which she used in her studies, she was able to create a process that keeps the milk from coming into contact with any equipment, giving it a long shelf life of at least three years. In 2019, Berkley and her husband Pedro launched Milkify as a service-based company, providing customers with delivery kits that include sealed pouches for the customers to fill and send back.
Milkify Before Shark Tank
Berkley, a researcher in the gut microbiome, was determined to find a way to maintain the nutritional benefits of breast milk. Pedro later joined her in the quest, and after conducting numerous experiments, they launched the Milkify business. Convincing parents about the safety and efficacy of freeze-dried breast milk was a significant challenge for them, as parents are concerned about their children's health and well-being.
However, the brand claims that it preserves the quality of breast milk without adding any extra ingredients. According to the company, its breast milk powder is 90% lighter than frozen milk, and it has earned the satisfaction of more than 2,500 customers.
Initially, the company ran its entire business from a van that traveled around advertising its services. In 2021, MassChallenge invested $1.2 million in the startup, and it was able to establish a 6,400-square-foot facility and hire more employees, many of whom were mothers. Since its inception, the company has saved over 500,000 ounces of breastmilk.
Although the company's patent is still pending, the founders are determined to increase their capital and expand their operations. In early 2022, Berkley Luck and Pedro Silva applied to appear on Shark Tank and were featured in episode 19 of season 14.
About Milkify
SPECIFICATIONS
DETAILS
Company Name
Milkify
Founder
Berkley Luck and Pedro Silva
Founded
2019
Product
freeze- dry breast milk for longer storage
Episode (Shark Tank USA)
S14 E19
Air Date
April 7, 2023
Business Status
In Business
Headquarters
Houston, Texas, United States
Watch On
Amazon Prime
Milkify Net Worth - FAQs
Milkify is a breast milk freeze-drying service that converts breast milk into a shelf-stable powder while preserving beneficial bacteria. It provides a convenient and long-lasting way to store breast milk.
To use Milkify, customers are provided with a shipping kit that includes a special bag for storing the milk. The bag has a unique ID and the customer's name for identification. The milk is then freeze-dried using ultra-low freezing, deep vacuum, and sublimation, which removes water from the milk without affecting its nutritional quality. The resulting powder is stored in SafeDry Lyophilization pouches and shipped to the customer.
Yes, Milkify is safe. The company follows strict quality control procedures to ensure that the freeze-drying process preserves the nutritional quality of the milk while eliminating harmful bacteria. Milkify is also certified to convert breast milk into freeze-dried powder.
The breast milk powder produced by Milkify has a shelf life of approximately 3 years. It can be stored at room temperature, making it convenient for use anytime.
Milkify's process is environmentally friendly as it uses freeze-drying, which is a low-energy process that reduces waste and preserves the nutritional quality of the milk. The company also uses recyclable materials for packaging and shipping.