Squatty Potty Networth 2023, How Much is the Company Worth?
by Rajalaxmi | Updated Mar 24, 2023
Squatty Potty Wiki
The Squatty Potty is a revolutionary footstool that has taken the world by storm. Created by the mother-son duo of Judy and Bobby Edwards, this innovative product has helped people across the globe improve their bathroom experience.
The idea behind the Squatty Potty is simple yet ingenious. By elevating your feet while sitting on the toilet, the product helps align the colon and promote a more natural and comfortable bowel movement. This leads to less strain and less time spent in the bathroom.
Since its introduction, Squatty Potty has become a household name, with many satisfied customers raving about its effectiveness. The product has also received endorsements from healthcare professionals, who recognize its potential to improve digestive health.
The success of the Squatty Potty is not only due to its functionality but also to its clever marketing. The company has produced hilarious and viral advertisements featuring a unicorn, and they have collaborated with celebrities like Howard Stern and Ellen DeGeneres to promote the product.
In addition to its original footstool design, the Squatty Potty now offers a range of products, including a foldable travel version and a toilet seat attachment. They also offer various materials, colors, and designs to fit any bathroom aesthetic.
Squatty Potty Networth 2023
As of 2023, the Squatty Potty brand is valued at an impressive $50 million, a testament to the product's widespread popularity. The Edwards family has even appeared on the hit television show Shark Tank, where they secured a deal with investor Lori Greiner.
A toilet footstool designed to enhance your posture while using the loo and make your bathroom experience more comfortable has become a sensation. The Squatty Potty, invented by a mother-son duo, Judy and Bobby Edwards, was already available in stores when Shark Tank investor Lori Greiner spotted its potential and offered US$350,000 for a 10% stake in the company.
At first glance, the Squatty Potty may seem like a simple invention, but its benefits are numerous. It helps align the rectum with the anal canal, creating a natural angle for a more efficient and comfortable bowel movement. Sitting on a toilet seat alone does not allow the puborectalis muscle to fully relax, which can lead to straining and incomplete evacuation.
Since its appearance on Shark Tank, Squatty Potty has become a household name, with sales of over US$164 million. The product's popularity has spread through word of mouth, social media, and even celebrity endorsements, with singer Doja Cat owning one.
The Squatty Potty is available in different sizes, materials, and colors, and can fit any bathroom décor. It is also easy to clean and store. Its compact design allows it to fit snugly against the base of the toilet when not in use.
The benefits of using a Squatty Potty extend beyond physical comfort. It can also help reduce the risk of developing certain conditions, such as hemorrhoids, constipation, and bowel disorders. Additionally, it can save you time by eliminating the need for excessive wiping, as it promotes a cleaner, more thorough evacuation.
Squatty Potty Founder
Judy and Bobby were the initial proponents of the business idea, it's important to note that they did not find Squatty Potty alone. Bill Edwards, the head of the family, played a key role in helping to run the business at their headquarters in St. George, Utah.
The inspiration for Squatty Potty came from Judy's personal experience with constipation and hemorrhoids. She was advised by her doctor to try squatting while using the bathroom to alleviate the discomfort. However, Judy found it difficult to maintain a squatting position for long periods of time.
This led Judy and her family to explore alternative solutions. They began to research the benefits of squatting and discovered that it could help to prevent constipation and other bowel-related issues. However, squatting on a regular toilet seat was not practical or comfortable for most people.
To solve this problem, the family created the Squatty Potty, a stool designed to elevate the feet while using a standard toilet. This simple yet effective product allows users to achieve a squatting position while still using their existing toilet.
Bill Edwards played a vital role in the success of Squatty Potty. He brought his business expertise to the company and helped to manage the day-to-day operations. Under his leadership, the business grew rapidly and gained widespread recognition.
Squatty Potty Shark Tank Appearance
In 2014, Bobby and Judy made an appearance on the hit television show Shark Tank, seeking an investment of $350,000 in exchange for a 5% stake in their company. The couple presented a unique product designed to improve digestive health by addressing the problems associated with the conventional toilet's seating position.
The idea was simple yet innovative. Bobby and Judy argued that the standard toilet seat puts undue pressure on the rectum, leading to constipation, hemorrhoids, and other digestive issues. They proposed a solution that involved a specially designed stool that allows users to assume a more natural squatting position while using the toilet. This position, they argued, would make bowel movements easier and more efficient, thus improving overall digestive health.
The couple also explained that their product had the potential to be approved as a medical device by the FDA, which would significantly increase its value and market potential. They had already conducted several studies that supported their claims and had generated significant interest among consumers.
The Sharks were initially skeptical of the product, but the evidence presented by Bobby and Judy was compelling. When the Sharks learned that the product had already generated impressive sales in its initial years, they were taken aback. Even Kevin O'Leary, known for his tough investment standards, quipped that it was the first "crappy" investment he actually liked.
The Sharks began making offers for a stake in the company, but it was Lori Greiner who ultimately won the bid with an offer of $350,000 for a 10% stake. The investment allowed Bobby and Judy to expand their product line and invest in marketing efforts to reach a wider audience.
The product, dubbed the Squatty Potty, became an instant sensation, with 158,000 people reportedly visiting the company's website after watching the episode. The product's unique design and health benefits captured the attention of consumers worldwide, and it quickly became a household name.
Squatty Potty Networth 2023 - FAQs
The Squatty Potty is a footstool that helps to elevate your feet while sitting on the toilet, promoting a more natural and comfortable bowel movement.
When we sit on a toilet, our colon is not in an optimal position for elimination. The Squatty Potty helps to raise our feet, which in turn aligns the colon in a way that promotes a more natural and complete bowel movement.
Anyone can benefit from using the Squatty Potty, but it is particularly helpful for those who experience constipation, hemorrhoids, or other digestive issues.
Yes, the Squatty Potty is very easy to use. Simply place the footstool in front of the toilet and rest your feet on it while sitting.
In addition to the original footstool design, the Squatty Potty also offers a foldable travel version and a toilet seat attachment. They also offer various materials, colors, and designs to fit any bathroom aesthetic.