How To Make Money On Tiktok? How Many Views On Tiktok To Get Paid?
by Ushapriyanga
Updated Feb 24, 2023
Tiktok
Chinese company ByteDance owns the short-form video hosting platform TikTok, also known as Douyi in China. It consists of various short-form user videos from the users for their daily content. Each video lasts only 10 to 15 minutes and will portray different kinds of pranks, stunts, tricks, jokes, dancing, and entertainment. It was first launched in the Chinese market as a Douyin network in September 2016, whereas TikTok was a popular app that could be used worldwide. Most people outside mainland China saw the release of TikTok on devices like iOS and Android in 2017. However, the app only worked globally on 2 August 2018, when it was connected with Musical.ly, another Chinese social media site.
How To Make Money On Tiktok?
To make money on TikTok, some tactics can be implemented by any business, while others require you to focus on TikTok as your primary source of revenue. While brands can use TikTok ads to direct traffic to their e-commerce stores, generating income through TikTok's Creator Fund or by becoming a brand ambassador would require more dedicated TikTok time. Essentially, you are either promoting your business through TikTok or using TikTok as your business. So, let's explore the ways to make money on TikTok in 2023.
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How to sell products on TikTok Shopping: TikTok Shopping allows businesses to sell products directly on the platform. You can add a shopping tab to your profile, and users can see products from your Shopify catalogs. You can tag your products in your organic content to direct viewers to your store. Make sure to mention your products to your audience, but don't be too promotional.
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How to drive sales with TikTok Ads: Use TikTok ads to drive traffic back to your website, ecommerce store, or even your TikTok Shopping tab. In-feed image ads can promote your products or use TopView ads (fullscreen takeovers) to boost your TikTok following. You can also use TikTok to get users to sign up to your email list or SMS campaigns.
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How to participate in affiliate programs: Use affiliate marketing to link out to other goods and make a percentage of every sale when a user clicks through and makes a purchase. Place an affiliate link in your profile and redirect traffic from your organic views to click the link. You can also redirect traffic to your Facebook, Twitter, or Pinterest account where you can more generously place affiliate links.
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How to promote songs: If you have a large enough following and engagement, musicians will pay to have you promote their music in your videos. Musicians know that if your video goes viral, their song goes viral as well. You can also use TikTok to promote your own music.
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How to join TikTok’s Creator Fund: The TikTok Creator Fund pays users for creating engaging content. The more engagement your videos get, the more TikTok pays you. To join, you need at least 100K video views in the last 30 days.
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How to publish sponsored posts: Brands will pay you to feature their products and services in sponsored content. You can approach brands proactively or wait for them to reach out to you. If you have over 100,000 followers and 100,000 video likes in the last 28 days, you can apply to join the TikTok Creator Marketplace.
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How to become a brand ambassador: As a brand ambassador, you’ll likely receive compensation and free product in exchange for a fixed number of videos every week or month. The better your content performs, the sweeter your brand ambassador deal becomes. Look for brands you love, and see if they have any ambassador programs.
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How to start a Patreon: Offer free content through your TikTok account, but entice your followers to support you on Patreon to unlock premium content. This might be behind-the-scenes peeks, exclusive content, personal time with you, live chats, and hangouts.
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How to find new clients: TikTok can be an excellent platform to build your freelancing or consulting business. Publish engaging content to build your audience, and then promote your services. You can showcase some of your work on TikTok and attract new clients.
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How to build and sell TikTok accounts: If you have a knack for building audiences quickly, you can build and sell TikTok accounts. Some creators and businesses would love a headstart on TikTok.
How Many Views On Tiktok To Get Paid?
Ways to make money on TikTok:
- Join the TikTok Creator Fund
- Sell merch to your fans
- Go live and collect virtual gifts
- Partner with influencers or other brands in the TikTok creator marketplace
- Create in-feed ads with the TikTok ads manager
- Crowdfund projects by collecting donations from fans
- Collect “tips” from your audience
- Start a Patreon and offer fan subscriptions
- Requirements to start making money on TikTok
- Monetization strategies on TikTok
- Join the TikTok Creator Fund
- Sell merch to your fans
- Go live and collect virtual gifts
- Partner with influencers or other brands in the TikTok creator marketplace.
How Much Money Do You Get On Tiktok For 1 Million Views?
- According to a survey of TikTok influencers, the TikTok Creator Fund pays between $20 and $40 per one million views.
- To be eligible to earn money from TikTok, a user must have received at least 100k views in the past 30 days.
- TikTok considers factors such as geographic location, engagement rate, the genre of content, and account health when calculating creator earnings.
- Reports suggest that TikTok does not reveal how they calculate creator earnings.
- It is estimated that TikTok pays between $0.02 and $0.04 per 1,000 views, though this is just an estimate.
- If we extend the initial calculation, we can estimate payouts for five million and ten million views.
Number of Views
Estimated Earnings
How much does TikTok pay per 1,000 views?
$0.02 – $0.04
How much does TikTok pay per 1 million views?
$20 – $40
How much does TikTok pay per 5 million views?
$100 – $200
How much does TikTok pay per 10 million views?
$200 – $400
TikTok creators earn significantly less per view compared to other platforms like YouTube, where influencers can earn between $1,200 and $6,000 per million views. This large difference in earnings can be attributed to the types of videos typically found on TikTok and the age demographic of its users. As YouTube videos are longer, they can display ads, and advertisers are willing to pay more due to the older audience. Despite this, TikTokers have multiple opportunities to make money from their audience outside of the Creator Fund, which we will discuss in the following section.
How To Make Money On Tiktok - FAQs
The TikTok Creator Fund is a program that pays eligible creators for their content. Creators can apply to the program and, if accepted, will receive a portion of the fund based on their performance.
The amount TikTok pays per view is not publicly disclosed. However, it's estimated to be between $0.02 and $0.04 per 1,000 views. Creators can expect to earn between $20 and $40 per one million views.
To become eligible for the TikTok Creator Fund, you must have at least 100,000 views in the past 30 days, be 18 years or older, meet TikTok's community guidelines and terms of service, and have a complete TikTok profile.
TikTokers can monetize their audience through sponsorships, merchandise sales, brand deals, and other forms of partnerships. They can also drive traffic to external websites or platforms where they may earn revenue.