NECO Marketing Past Questions and Answers 2023

Looking guide for NECO Marketing past questions and answers 2023? In this article, we present a comprehensive guide to NECO Marketing Past Questions and Answers for the year 2023.

by Aishwarya R

Updated Jun 21, 2023

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NECO Marketing Past Questions and Answers 2023
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NECO Marketing Exam

The NECO Marketing exam is an assessment conducted by the National Examinations Council (NECO) in Nigeria. It is designed to evaluate the knowledge and understanding of marketing principles, strategies, and concepts among students who have completed their secondary education. The NECO Marketing exam aims to test students' comprehension of various aspects of marketing, including marketing mix elements, market research, advertising, sales promotion, product development, pricing strategies, and distribution channels. It assesses their ability to apply theoretical concepts to real-life marketing scenarios and make informed decisions.

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The exam typically consists of multiple-choice questions, short-answer questions, and sometimes essay questions. It requires students to demonstrate their understanding of marketing concepts, analyze marketing situations, and propose appropriate marketing strategies and solutions. To excel in the NECO Marketing exam, students need to have a solid understanding of marketing principles, theories, and practical applications. They should be familiar with the different components of the marketing mix (product, price, place, and promotion) and their interdependencies. Additionally, knowledge of market research methods, consumer behavior, branding, and advertising techniques is essential.

Preparing for the NECO Marketing exam involves studying the recommended textbooks and curriculum, attending classes or tutorials, and engaging in consistent practice. Students should review key marketing concepts, theories, and case studies to enhance their understanding of marketing principles and their ability to apply them in various scenarios. Solving past exam papers and participating in mock exams can also help students become familiar with the exam format and improve their time management and problem-solving skills.

During the exam, it is important for students to read each question carefully and understand the requirements before attempting to answer. They should provide clear and concise responses, supported by relevant examples and explanations. Time management is crucial, as students need to allocate sufficient time to each question based on its weightage and complexity. The NECO Marketing exam plays a significant role in assessing students' knowledge and competence in the field of marketing. Achieving good results in this exam can open up opportunities for further studies in marketing-related disciplines or careers in various sectors such as advertising, sales, market research, and brand management.

The NECO Marketing exam evaluates students' understanding of marketing principles, strategies, and concepts. It requires a comprehensive grasp of marketing theories, practical applications, and the ability to analyze and propose appropriate marketing solutions. Preparation through thorough studying, practice, and time management can greatly enhance students' performance in this exam, leading to promising opportunities in the field of marketing.

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NECO Marketing Past Questions and Answers 2023

Consumer buying behaviors are least required by one of the following efforts.

  • A. New buying
  • B. Routine buying
  • C. Impulse buying
  • D. High buying

 Answer: C 

E-marketing is also known as

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  • A. Internet business
  • B. Electronic banking
  • C. E- mail order
  • D. Direct purchasing

Answer: A

Which of the following is an example of a transportation document that is used for local trade.

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  • A. Consular invoice
  • B. Certificate of origin
  • C. Waybill
  • D. Bill of lading

Answer: C 

The differentiation of a firm’s product from other competing goods.

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  • A. Branding
  • B. Labelling
  • C. Coding
  • D. Packaging

Answer: B 

Which of the following is an element of the external marketing environment?

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  • A. Economic indices
  • B. Company procedures
  • C. Corporate culture
  • D. Organizational policy

Answer: A 

One of the following clearly defines the willingness and ability to identify business opportunity, establish and operate it successfully.

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  • A. Entrepreneurship
  • B. Wholesaling
  • C. Distribution
  • D. Purchasing

Answer: A 

One of the following is an example of long-term source of fund for an entrepreneur.

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  • A. Customer advances
  • B. Trade credits
  • C. Overdraft
  • D. Debenture

 Answer: D

The performance of business activities that direct the flow of goods and services from producer to consumer is

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  • A. distribution.
  • B. marketing.
  • C. advertising.
  • D. promotion.

Answer: B

Goods produced for immediate use by a household is classified as

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  • A. industrial goods.
  • B. market goods.
  • C. durable goods.
  • D. consumer goods.

Answer: D

Which of the following is not a component of marketing mix?

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  • A. Price
  • B. Product
  • C. Profit
  • D. Promotion

Answer: C

Which of the following is not influenced by consumer behavior?

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  • A. Lifestyle
  • B. Culture
  • C. Religion
  • D. Distribution

Answer: D

In Nigeria, the body that ensures that its members operate according to their professional ethics is the

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  • A. SON
  • B. NPF
  • C. MAN
  • D. NAFDAC

Answer: C

The performance of business activities that direct the flow of goods and services from producer to consumer is

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  • A. distribution.
  • B. marketing.
  • C. advertising.
  • D. promotion.

Answer: A

Goods produced for immediate use by a household is classified as

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  • A. industrial goods.
  • B. market goods.
  • C. durable goods.
  • D. consumer goods.

Answer: D

Which of the following is not a component of marketing mix?

  • A. Price
  • B. Product
  • C. Profit
  • D. Promotion

Answer: C

Is NECO Marketing Exam Easy To Crack?

The difficulty level of the NECO Marketing exam can vary depending on the individual's level of preparation, understanding of the subject, and familiarity with the exam format. Some students may find it relatively easy to crack, while others may face more challenges. Cracking the NECO Marketing exam requires a solid grasp of marketing principles, concepts, and their practical applications. It is essential to thoroughly study the recommended textbooks, review key marketing theories, and engage in consistent practice.

This includes solving past exam papers and participating in mock exams to become familiar with the exam format and improve time management and problem-solving skills. Moreover, understanding the nuances of marketing, such as the marketing mix, market research, consumer behavior, and advertising techniques, is crucial for success in the exam. Students who have a strong foundation in these areas and can apply their knowledge to real-life marketing scenarios are likely to find the exam more manageable.

However, it's important to note that the perception of difficulty can vary from person to person. Some students may naturally find marketing concepts and strategies easier to understand, while others may require more effort and practice to grasp them fully. Dedication, consistent study, and a thorough understanding of the subject matter will greatly enhance the chances of cracking the NECO Marketing exam successfully.

While the difficulty level of the NECO Marketing exam can vary for individuals, it is possible to crack the exam with adequate preparation, consistent study, and a strong understanding of marketing principles. With proper planning, practice, and a focused approach, students can increase their chances of achieving good results in the exam.

Tips to Pass NECO Marketing Exam

  • Familiarize yourself with the exam structure, including the types of questions, time limits, and marking scheme. This will help you plan your time effectively during the exam and allocate sufficient time to each section.

  • Review the NECO Marketing syllabus to understand the topics and concepts that will be covered in the exam. Ensure that your preparation aligns with the syllabus and focus on the key areas of marketing.

  • Develop a study schedule that allows you to cover all the necessary topics within the available time. Allocate specific time slots for studying different marketing concepts and allocate ample time for revision.

  • Consult the recommended textbooks and study materials provided by NECO. These resources are specifically designed to cover the exam content and will help you grasp the required knowledge effectively.

  • While studying, take notes on important concepts, theories, and definitions. Summarize your notes periodically to reinforce your understanding and make revision easier.

  • Solve past exam papers to become familiar with the exam format, time constraints, and types of questions asked. This will help you identify areas of improvement, understand the question patterns, and build your confidence.

  • If you come across any challenging concepts or questions during your preparation, don't hesitate to seek clarification from your teacher, tutor, or fellow students. Understanding the concepts thoroughly will help you answer questions confidently during the exam.

  • During your practice sessions, ensure that you manage your time effectively. Develop strategies to allocate appropriate time to each question based on its weightage and complexity. This will help you complete the exam within the given time frame.

  • Set aside dedicated time for regular revision. Review your notes, practice questions, and key concepts frequently to reinforce your understanding and retention of the material.

  • On the day of the exam, stay calm, and maintain a positive mindset. Read each question carefully, analyze it, and provide clear and concise answers. Trust in your preparation and believe in your abilities.



Disclaimer: The above information is for general informational purposes only. All information on the Site is provided in good faith, however we make no representation or warranty of any kind, express or implied, regarding the accuracy, adequacy, validity, reliability, availability or completeness of any information on the Site.

NECO Marketing Past Questions and Answers 2023 - FAQs

1. What is the format of the NECO Marketing exam?

The NECO Marketing exam typically consists of multiple-choice questions, short-answer questions, and sometimes essay questions. The specific format may vary from year to year, but it generally assesses students' knowledge and understanding of marketing principles, concepts, and their practical applications.

2. How should I prepare for the NECO Marketing exam?

To prepare for the NECO Marketing exam, it is important to study the recommended textbooks, review key marketing concepts and theories, and engage in consistent practice. Solve past exam papers and participate in mock exams to become familiar with the exam format and improve your time management and problem-solving skills.

3. What topics are covered in the NECO Marketing exam?

The NECO Marketing exam covers various topics related to marketing, including the marketing mix, market research, consumer behavior, advertising, sales promotion, product development, pricing strategies, and distribution channels. It assesses students' ability to apply marketing principles to real-life scenarios and make informed decisions.

4. How can I improve my performance in the NECO Marketing exam?

To improve your performance in the NECO Marketing exam, focus on understanding the fundamental marketing concepts and theories. Practice solving different types of marketing problems, analyze case studies, and apply your knowledge to practical situations. Regular revision and consistent practice will help enhance your understanding and retention of the material.

 

5. Are there any specific tips for answering essay questions in the NECO Marketing exam?  

When answering essay questions, it is important to read the question carefully, analyze it, and structure your response in a clear and organized manner. Provide relevant examples and explanations to support your arguments and demonstrate your understanding of marketing concepts. Use proper terminology and ensure that your answer is well-articulated and coherent.

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