What Happened to GMB This Morning? Is Good Morning Britain Not On Today? Why is Good Morning Britain Not on Today
by Rajesh
Updated Jul 21, 2023
What Happened to GMB This Morning?
Good Morning Britain (GMB) was not aired this morning on ITV due to a schedule shake-up caused by the FIFA Women's World Cup. Viewers who typically tune in for the news program at 6 am were left surprised and baffled as the show was entirely removed from the usual schedule on Friday, July 21. Instead of the usual news bulletins and discussions with hosts like Susanna Reid, Richard Madeley, Kate Garraway, and Ben Shephard, ITV aired live coverage of the Philippines v Switzerland match from 5:50 am until 8:05 am.
This change in the schedule disrupted the regular three-hour slot of GMB, leading to a repeat episode of Bradley Walsh's The Chase before the continuation of the morning lineup with Lorraine at 9 am. The Women's World Cup, which commenced in New Zealand earlier in the week, is the reason behind the schedule disruptions across the ITV daytime shows. Apart from Good Morning Britain, other programs like This Morning and Loose Women were also taken off-air on Thursday, July 20, to accommodate the live football coverage.
Viewers expressed their confusion and disappointment on social media platforms, wondering why the football couldn't be shown on another ITV channel and missing their usual morning routine of catching up on the latest news with Good Morning Britain. The disruptions are expected to continue for the next few weeks as the Women's World Cup matches take center stage on the network.
Is Good Morning Britain Not on Today?
No, Good Morning Britain is not on today. The ITV morning show was taken off-air as part of a schedule shake-up caused by the FIFA Women's World Cup. Viewers who usually tune in at 6 am were surprised to find the show absent from the usual schedule on this particular day. Instead of the regular news and discussions with hosts like Susanna Reid, Richard Madeley, Kate Garraway, and Ben Shephard, ITV aired live coverage of the Philippines v Switzerland match from 5:50 am until 8:05 am.
The schedule disruption affected the usual three-hour slot of Good Morning Britain, and a repeat episode of Bradley Walsh's The Chase followed before the continuation of the morning lineup with Lorraine at 9 am. The Women's World Cup, which began in New Zealand earlier this week, is the reason behind the alterations in the ITV daytime programming. Other shows like This Morning and Loose Women were also taken off-air on Thursday, July 20, to accommodate the live football coverage.
Why is Good Morning Britain Not on Today?
Good Morning Britain is not on air today due to a schedule reshuffling caused by the FIFA Women's World Cup. The tournament, which started in New Zealand, has led to changes in the regular ITV daytime schedule. Instead of the usual news and discussions with hosts like Susanna Reid, Richard Madeley, Kate Garraway, and Ben Shephard, ITV aired live coverage of the Philippines v Switzerland match from 5:50 am to 8:05 am.
This disruption affected the typical three-hour slot of Good Morning Britain, and a repeat episode of Bradley Walsh's The Chase was shown before the continuation of the morning lineup with Lorraine at 9 am. The Women's World Cup matches are taking precedence on the network, and other shows like This Morning and Loose Women were also taken off-air on Thursday, July 20, to accommodate the live football coverage.
The schedule changes are a temporary measure to make way for the Women's World Cup matches, and Good Morning Britain and other affected shows are expected to return to their regular slots once the tournament is over. Viewers expressed their surprise and curiosity on social media platforms, wondering why the football couldn't be shown on another ITV channel and missing their usual morning routine of catching up on the latest news with Good Morning Britain.
GMB Cancelled
Good Morning Britain (GMB) was canceled due to a schedule shake-up caused by the FIFA Women's World Cup. The ongoing tournament, which began in New Zealand, has led to disruptions in the regular ITV daytime schedule. As a result, GMB, along with other shows like This Morning and Loose Women, was taken off-air on that particular day to make room for live coverage of the football matches.
Instead of the usual news and discussions with hosts like Susanna Reid, Richard Madeley, Kate Garraway, and Ben Shephard, ITV aired live coverage of the Philippines v Switzerland match from 5:50 am to 8:05 am. This temporary schedule change was implemented to accommodate the Women's World Cup matches and is expected to return to its regular slot once the tournament is over.
What Happened To Gmb This Morning - FAQs
GMB was not aired today due to the FIFA Women's World Cup schedule shake-up.
Live coverage of the Philippines v Switzerland match replaced GMB this morning.
GMB is expected to return to its regular slot after the Women's World Cup.
Other ITV shows were taken off-air to accommodate live football coverage during the Women's World Cup.
No, GMB was not shown on another ITV channel due to the schedule changes caused by the Women's World Cup.